Bikanervala is a well-known Indian food and beverage brand that has been serving authentic Indian sweets and savories for over six decades. The brand has become a household name in India and has successfully expanded its presence through franchising. Here we will talk about how you can apply for Bikanervala franchise in india and aslo about its costs, outlets, and other necessary things.
Bikanervala Franchise Overview
Bikanervala was founded in 1950 in Bikaner, Rajasthan, by Shyam Sundar Agarwal. The brand has since expanded its presence to over 100 outlets in India and abroad. The brand’s menu includes a variety of sweets, savories, chaats, thalis, and beverages.
Bikanervala’s success can be attributed to its focus on quality, hygiene, and customer service. The brand’s products are made using the finest ingredients and are prepared under hygienic conditions. Bikanervala also offers a wide range of products to cater to the diverse tastes of its customers.
Major Bikanervala Facts
|1||Trade Name||Bikanervala Foods Private Limited|
|2||Industry||Snack & Sweets|
|4||Founders Or Parent Company||Shri Lal Chand Agarwal|
|5||Corporate Headquarters||New Delhi, India|
|6||Number of locations||Over 150 outlets|
|7||Area served||PAN India & abroad|
|9||Menu offering||Bhujias, samosas, sweets, namkeen|
|10||Revenue||Rs. 1300 Cr revenue|
The Benefits of Establishing a Bikanervala Franchise
Starting a Bikanervala franchise offers numerous advantages to aspiring entrepreneurs. Here are some of the key benefits of starting a Bikanervala franchise:
- Established Brand Name: Bikanervala is a well-established brand in the Indian food and beverage industry. The brand has a strong reputation for quality, hygiene, and customer service. Starting a Bikanervala franchise provides the franchisee with the advantage of leveraging this established brand name to attract customers and generate revenue.
- Proven Business Model: Bikanervala has a proven business model that has been successfully replicated across multiple outlets. The franchisee benefits from the brand’s experience and expertise in operating a profitable food and beverage business. The franchisee is provided with a comprehensive training program to ensure that they are equipped to operate the business successfully.
- Ongoing Support: Bikanervala provides ongoing support to its franchisees. The brand’s support includes marketing, advertising, and promotions. Bikanervala’s marketing team develops advertising and promotional materials that can be used by franchisees to attract customers. The brand also provides assistance in local marketing efforts, such as event sponsorships and partnerships. Bikanervala’s support also includes regular visits by the brand’s representatives to the franchisee’s outlet to provide guidance and support.
- Wide Range of Products: Bikanervala offers a wide range of products, including sweets, savouries, chaats, thalis, and beverages. The brand’s menu is designed to cater to the diverse tastes of its customers. This provides the franchisee with the advantage of offering a diverse range of products to their customers, thereby increasing the chances of attracting and retaining customers.
- High Profit Margin: Bikanervala’s products have a high profit margin, which makes it a profitable business opportunity for franchisees. The franchisee can maximize their profitability by carefully analyzing the local market conditions, competition, and location, and developing a solid business plan.
Overall, starting a Bikanervala franchise provides aspiring entrepreneurs with the advantage of leveraging an established brand name, a proven business model, ongoing support, a wide range of products, and a high profit margin.
Bikanervala Franchise Cost
The cost of a Bikanervala franchise varies depending on the location and size of the outlet. The franchise fee for a Bikanervala outlet ranges from Rs. 10 lakhs to Rs. 30 lakhs. In addition to the franchise fee, the franchisee is required to pay a security deposit of Rs. 5 lakhs to Rs. 10 lakhs.
The total investment required to set up a Bikanervala franchise ranges from Rs. 1.5 crores to Rs. 3 crores. This includes the cost of the franchise fee, security deposit, equipment, inventory, and other expenses.
Bikanervala Franchise Support
Bikanervala provides extensive support to its franchisees to ensure their success. The brand provides training to the franchisee and their staff on product preparation, customer service, and operations. Bikanervala also provides ongoing support to its franchisees in the form of marketing, advertising, and promotions.
Bikanervala’s marketing team develops advertising and promotional materials that can be used by franchisees to attract customers. The brand also provides assistance in local marketing efforts, such as event sponsorships and partnerships.
Bikanervala Franchise Requirements
To apply for a Bikanervala franchise, the applicant must meet certain requirements. The applicant must have a minimum net worth of Rs. 1.5 crores and a minimum liquid capital of Rs. 50 lakhs. The applicant must also have experience in the food and beverage industry and must be willing to commit to the brand’s standards and values.
The applicant must also have a suitable location for the outlet, with a minimum area of 1500 sq. ft. The location must be in a high-traffic area, such as a mall or a busy street. The applicant must also have the necessary permits and licenses to operate a food and beverage outlet.
The profitability of the franchise outlet can be explained through a hypothetical example
|Total investment made in franchise||Rs.3,00,00,000|
|Rent paid for a 2000 Sq.ft area||Rs.5,00,000|
|Salaries paid to 12 employees (Rs.10,000*12)||Rs.1,20,000|
|Miscellaneous expenses incurred for the month||Rs.50,000|
|Total expenses incurred in a month||Rs.6,70,000|
|The average footfall of customers in a day||300 customers|
|Average amount an individual spends in store||Rs.300|
|Total income earned in a day (300*Rs.300)||Rs.90,000|
|Total income earned in a month (Rs.30,000*30)||Rs.27,00,000|
|Gross profit for the month (60% of Rs.27,00,000)||Rs.16,20,000|
|Total profit earned in a month (Rs.16,20,000 – Rs.6,70,000)||Rs.9,50,000|
Step-by-step guide for applying for a Bikanervala franchise
The application process for a Bikanervala franchise involves several steps. Here are the details on each step:
- Research: The first step in the application process is to conduct research on the Bikanervala franchise opportunity. The franchisee should gather information on the brand’s history, business model, products, and target market. They should also research the competition and market demand for Bikanervala’s products in their area.
- Contact Bikanervala: After conducting research, the franchisee should contact Bikanervala’s franchise department to express their interest in the franchise opportunity. The brand’s franchise department will provide the franchisee with an application form to fill out.
- Application Form: The franchisee should fill out the application form with accurate and detailed information about themselves, their business experience, and their financial situation. They should also provide details on the location they have in mind for the Bikanervala outlet.
- Background Check: After submitting the application form, Bikanervala’s franchise department will conduct a background check on the franchisee. This will include a credit check and a review of the franchisee’s business experience and qualifications.
- Site Selection: If the franchisee’s application is approved, Bikanervala’s franchise department will assist the franchisee in selecting a suitable location for the outlet. The brand has a set of criteria for selecting locations, which include proximity to high foot traffic areas, easy accessibility, and visibility.
- Franchise Agreement: Once a location is selected, Bikanervala’s franchise department will provide the franchisee with a franchise agreement. The franchisee should carefully review the agreement and seek legal advice if necessary. The agreement will outline the terms and conditions of the franchise, including the franchise fee, royalties, and other obligations.
- Training: After signing the franchise agreement, the franchisee will undergo a comprehensive training program. The training will cover various aspects of operating a Bikanervala outlet, including food preparation, customer service, inventory management, and marketing.
- Opening the Outlet: After completing the training program, the franchisee can start setting up the Bikanervala outlet. The brand’s franchise department will provide guidance and support in the setup process, including assistance with procurement of equipment and supplies, hiring staff, and marketing.
Overall, the application process for a Bikanervala franchise involves several steps, including research, filling out an application form, a background check, site selection, signing a franchise agreement, training, and opening the outlet. The brand’s franchise department provides guidance and support at each step of the process to ensure the franchisee’s success.
Bikanervala is a well-established Indian food and beverage brand that has successfully expanded its presence through franchising. The brand’s focus on quality, hygiene, and customer service has helped it build a loyal customer base and a strong reputation.
The Bikanervala franchise offers a profitable business opportunity for those who are willing to put in the effort and commitment required to run a successful outlet. The brand’s extensive support and training ensure that the franchisee is equipped to meet the demand for the brand’s products.
The franchisee’s profitability will depend on several factors, such as location, competition, and local market conditions. The franchisee must carefully analyze these factors and develop a solid business plan to maximize their profitability.
Overall, the Bikanervala franchise is a promising opportunity for those who are passionate about the food and beverage industry and want to run their own business.
FAQs on Bikanervala Franchise
1. Can I apply for a Bikanervala franchise online?
Yes, you can apply for a Bikanervala franchise online by visiting their official website.
2. What is the franchise fee for Bikanervala?
The franchise fee for Bikanervala varies depending on the location and the size of the outlet. You can contact them for more details.
3. What is the royalty fee for the Bikanervala franchise?
The royalty fee for the Bikanervala franchise is 6% of the net sales.
4. How long is the franchise agreement valid?
The franchise agreement for Bikanervala is valid for a period of 5 years.
5. What kind of support does Bikanervala offer to its franchisees?
Bikanervala offers its franchisees with pre-opening and ongoing support in areas like site selection, store layout, marketing, staff training, and operations.
6. Can I operate a Bikanervala franchise from home?
No, Bikanervala requires its franchisees to operate from a commercial space.
7. Does Bikanervala provide financing for franchisees?
No, Bikanervala does not provide financing for its franchisees. However, they can assist in obtaining financing through third-party sources.
8. How many outlets does Bikanervala have?
Bikanervala currently has over 90 outlets across India and abroad.